Adwords ads at the low position in search engine

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Posts: 2
Joined: Fri Mar 30, 2018 12:39 pm


Fri Mar 30, 2018 12:46 pm


I paid adwords for advertising and google put me a site at the bottom of the first search list ... How do we have 3 ads on top and three ads at the bottom ... my site is down ... so it's worse than without paid ads.

What should I do to show my ad just to the top? 
Should I pay more per click or is there a setting within the adword?

It's a page about a builder. Advertising is limited to one smaller city (covered by a builder) and there is no competition on the web for that ... so it was easy to break through the first page and without advertising ...

The purpose of the ad placement was to get to the very top of the ad space. 
Does anyone have a similar experience?

Thanks in advance !

Posts: 2
Joined: Mon Nov 20, 2017 12:54 pm


Fri Mar 30, 2018 12:55 pm

hello @"xavier" You need to increase your cost per click. The higher the cost of clicking, the ad is better positioned.
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Joined: Thu May 03, 2018 3:44 am


Thu May 17, 2018 4:27 am

Increasing your cost per click will positively affect your quality score.
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Joined: Thu May 31, 2018 6:41 pm
Location: London


Fri Jun 08, 2018 3:32 pm

It is also worth only really bidding high for those keywords that convert and bidding much lower for others IMO, but learning what keywords convert will take some time
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